• Finance training

    Long-term profitability is based on all decision-makers in the organisation having competence and a feeling for what is right in terms of business in every given situation. So what is “right in terms of business”?

    With the focus on Pricing, Profit, Capital Requirements, Cash Flow, Stock-Keeping, Investments and Key Figures, we tailor training in finance and business for the company management and staff. Together we will create an overall view and strong platform for clear and goal-oriented leadership – all based on your market situation and overall strategy.

    Examples of tangible results

    Big industrial group: new, changed price models with clearer customer focus and changed transfer prices. Improved sales volumes and higher margins.
    Big European service organisation: reduced stock in hundreds of service cars. Global industrial group: business orientation of the service organisation into a results-driven business.


  • Business negotiations

    The Operating Profit (EBIT) of Swedish companies on the stock market fall by an average of 11% when there is a price reduction of 1%! Developing your sales staff and sales support function to manage negotiations with your clients in a business-like manner could be your company’s best investment. We have long experience of coaching and training sales teams in complex sales situations. The focus is on practical exercises with case-based training. The cases will be tailored to your negotiating situation.


  • Sales training

    Technical competence and application knowledge are crucial if salespersons are to build up trust – but it is not enough. Selling complex technical products and services requires in-depth knowledge of sales. Our case-based sales training can help everyone develop and achieve better results.

    We have long experience of coaching and training sales teams in complex sales situations. The focus is on practical exercises with case-based training. The cases will be tailored to your sales situation.

    Examples of tangible results

    IT/Telecom companies: Changing the argumentation from own production and technical specifications to customer value and economic effects. Development of sales tools for financial assessment of client investments.


  • Tender writing

    Increase the hit rate and improve communication with the purchaser through training in writing tenders. Too much time is spent on tender work that does not focus on communicating the unique selling message to a specific client. With our practical writing workshop, your staff will have a working model for efficient and structured work on tenders. They will learn to create unique selling documents that communicate specifically with each individual client while at the same time creating a structure that allows tender documents to be standardised.

    Examples of tangible results

    Business unit for IT-based control systems: New tender model with a changed structure and client-specific communication/content.
    Subcontractor to the automotive industry: Support through all the tender work from the first qualification round to the order! Development of a new tender structure, clear communication and price model.
    International producer of defence materiel: Simplification and improved efficiency of tender work using clear structuring for the RFP information. Changes in communication and positioning.